Over 45 million professionals, including myself, use LinkedIn to find and exchange information about jobs, opportunities, and easy-access to insider information. In today’s media savvy world Linked In has raised its own usefulness in creating Company profile pages that help the company attract applicants with targeted content, better visibility, and modules for more in-depth company information.

In Linked In owner’s own words, “Company Profiles is a research tool that helps users explore and find companies they would want to work and do business with. Company Profiles leverage our unique network data and surfaces the people you need to get business done.”

I personally used Linked In to find an internship right out of college, as well to get information about companies, policies, and the work environments that are tailored to my interests. Companies will have links to all their own employees on Linked In and finding someone within your own ‘network,’ is the best way to find a job. From one thing I have learned since college is, having a college degree is NOT enough – it is ALL about who you know.

Linked In uses its interactive web space to pull all information from different networks to fill in data about companies including recent hires, promotions, job openings, and who’s been in the news recently. You can see what the people who work at the company has that you do not have, and the module capabilities give a more interactive and dynamic approach to companies ranging from polls, highlighting recruits and/or employees, then to embedded video clips.

Check out the TracSoft Company Profile

Linked In has capitalized on recruiting and as a career development tool with their Company Profiles.

To set a profile up for your company:

1. To get started go to the Company’s tab, from there click on “Add a Company.”

2. Enter basic information about your company such as description, the number of employees, and the industry describing the work done at the company.

3. Follow Linked In’s wizard to complete your company profile. You will be able to add a logo, link to MapQuest, feed to your company’s blog site.

Since Twitter began users have been able to upload background images to personalize their page, cute kittens and funky personality has been able to show up in mosaic form. The Twitter background has since taken over MySpace as the key medium for self-expression, personal branding, and personal fulfillment.

If you have never created your own now is the time with my step-by-step rationale on why the Twitter background is key:

1. Why should I create a custom Twitter background?

While wondering whether creating this background is even worth your effort, you may come across a few benefits to making your backdrop truly unique. This is your chance to express what you or your business has to offer. If you are an artist, a blogger, an entrepreneur or a web designer, show off your skill or passion through more than the standard 140-character limit. A common practice for branding techniques is using your face, contact information, or other additional bio information to help potential followers understand why people should follow and possibly do business with you.

2. Basic requirements for creating your own custom background

Now that you decided to create a custom background you need to know how to actually do this. First, got to ‘settings,’ ‘design,’ then ‘change background image.’ You can add any image from your computer as long as it is under 800k in size. To make sure the picture looks correct and covers all screen resolutions, the total image size should be around 1600px wide and 1200px tall. In the end your ideal background will take some trial-and-error, but if you are not a designer there are tools to help, including

twitterbacks

twitbacks

twittergallery

3. Start customizing and share

With these tools and the incentives of gaining followers, there is no reason you can’t create your own Twitter background in mere minutes, and don’t forget to link to your Twitter and other social sites to your blog to create a well rounded personality online.

I have been a PC user my entire life - that is, until I recently switched over from a PC to a Mac. People ask me which do I like better and and if they were to get a new computer why should they choose that one. On a quick glance, the OS X operating system works faster and has been more reliable thus far, its appearance is contemporary and there is no registry to get agonize over to start using the computer.

My favorite things about the Mac in no particular order:

1. Plug-and-play: The first thing I noticed was it took less than five minutes to get my new computer booted, registered, and running.

2. Upkeep: About once a week the UNIX tells me there is an update to install where I enter my password and it installs as I work on whatever else I need.

3. Starting up - I open my computer to the screen lighting up instantly, networks found without any work required, and ready to use or get online in mere seconds.

4. Ease of Use: Apple’s best work is done on its own operating system where the applications are useful, enjoyable, and innovative. If I can’t remember where I saved a file, I don’t spend countless hours looking for it, instead I use ‘Finder' which searches the entire computer, including online documents.

5. Viruses: I have NEVER gotten a worm or virus (not to say a mac virus is unheard of, but they are much easier to solve and no virus scanning software is slowing down the system regardless).

6. Personalization: I have made my computer fit my needs through keyboard shortcuts, mouse movements, the holding dock, and easy to find applications.

The bottom line: the Mac is less of a hassle to use, is made to fit MY needs and is overall easier to use.

TracSoft would like to announce its newest website www.mybridgelife.com. The Bridge Church's community seeks to build bridges that span religious, racial, social and economic barriers and create a connection with God, People and Purpose that lead us to live more fulfilled lives.

The services provided by Tracsoft were a custom website design, Flash technology, and website hosting.

TracSoft would like to announce its newest website www.rightfromthestart.org. Right from the Start is a marriage and family initiative in Columbus, Ga dedicated to building strong marriages and families while offering education, pre-marital counseling and research on strong marriages building the community.

The services provided by Tracsoft were a custom website design, Flash technology, and website hosting.